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May
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May

Month: May 2020

Digital journey of Chinese travelers post-COVID19
Digital Campaigns, Media Buying & Influence, Social Media

Digital journey of Chinese travelers post-COVID19

by Next 人 May 26, 2020

China is now on its way of fully recovering from the COVID-19 crisis. Today, Chinese travelers are ready to resume travel and explore new horizons. The lockdown has brought frustration, and post COVID-19 Chinese consumers are planning to spend more on experience and travel as shown on this COVID-19 China Consumers Study. Let’s explore how…

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How to promote your brand in China with Sina Weibo marketing?
Social Media

How to promote your brand in China with Sina Weibo marketing?

by Next 人 May 13, 2020

If you want to build the visibility of your brand in China, Sina Weibo must be part of your brand digital marketing plan. As a leading platform for public digital discussion, Sina Weibo can be compared to Twitter in the west. As such, Sina Weibo is a great platform for social listening and sharing content…

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