Antoine Bunel is a French food influencer in China. Here, he is what we call a Key Opinion Leader (KOL). When he came to China in 2012 with his Chinese wife, Antoine used social media platform to blend in and make friends. By sharing his passion for food with his Chinese audience, he now has…
Month: February 2020
Coronavirus: 4 must-do for your communication and social media marketing during a crisis
The coronavirus has hit China at the worst time. Detected in Wuhan before Chinese New Year celebrations, the virus has spoiled the celebrations. And the festive mood was quickly replaced by anxiety and sadness all across the country. For the last weeks, the Chinese society have been battling the virus with all its strengths. In…